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The Number 1 Reason Why Most People SUCK At Article Marketing

Communication is Content Clout

It's easier to process information when it's spoon fed to you in pieces, so I'm going to make this article short and easy to understand for you without beating around the bush.

Have you ever wondered why some people succeed in article marketing, and why some don't? I did. So I did a little private eye investigation to learn the difference between the successful and unsuccessful and, what I found was simply "startling".

On the surface, article marketing is the preferred beginner choice to driving targeted traffic to an online business, because all that's needed of you to do is to write a few articles to submit for FREE to various content submission websites like Ezine Articles and Article Dashboard.

Looks easy enough, and it is. But the problem lies not in laziness, because some article marketers write until their hands fall off the hinges.

The reason why many suck at driving traffic and making money from the article writing efforts is because...

"They Don't Write With their Targeted Buyer In Mind"

Listen, it's not enough to write articles for the sake of getting any result. You have to write your articles with a sense of purpose with the intention of getting a specific result.

I've seen articles that looked like they've been written by a 6-year old that are some of the most profitable articles for online business owners.

It's never about how many articles you deliver, or even the quality, it's aboutHOW you deliver the articles and what you plan on doing with the traffic you get from them and a deep understanding of WHO you're targeting.

Never write for the sake of doing it because you heard it was a good idea. It's NEVER a good idea when you have no idea why you're writing it who you're writing to, and how you're going to deliver it.

The difference between successful article marketers and the ones who are not, lies in the obvious: Successful article marketers take sniper shot aims at their target from a short distance, and unsuccessful article marketers take shotgun aim at targets...50 miles away.

A word of advice: Seriously think about what you want your promotional articles to accomplish so you know it gets you the results you want that your looking for -- no exception.  When you boil it all down to it's meaty substance, this applies to any and EVERY bit of marketing you do regardless of how simple or complicated the marketing method is...

YouMUST have a purpose and conviction for your articles to do any good profitably.

The sooner you understand this fact, the sooner you'll be one of the best article marketers online.

Back to Communication is Content Clout

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