The Inconvenient Truth
Behind The Twitter Numbers Game
What I'm about to talk about will ruffle a few feathers
along the way, so if you have sensitive skin I advise you turn away from reading the rest of this article --
especially if you're one of the tweeters I'm referring to below.
So why am I choosing to talk about a twitter marketing
secret that's a little blunt and in your face?
Because telling the truth about
using twitter the "most effective" way is, well...
inconvenient.
Let's face it. It gives us warm fuzzy feelings inside when
we think we've accomplished a lot building this massive list of tweeters on autopilot. It kind of makes us
feel like we "did a lot of something", when in reality -- "we did a lot of nothing".
Don't misquote me. Using tools to help speed up the process
of finding quality twitter users is valuable. It saves us time. But what these tools can NOT do is replace
building real relationships which DOES take time, no matter how you slice it.
If you look at a few Internet marketers twitter accounts,
you'll discover a lot of them are using these tools to artificially boost their followers so they can
eventually sell secrets on how they got 100,000,000 followers in less than 48 hours. Not "all" of them are
like that, but a few of them do have those intentions to sell you the pot of gold at the end of the
rainbow.
I don't care how many followers YOU get, be selective of
those you're following. My advice to you is to, follow or be followed by people who are genuinely interested
in your content or anything that you have to sell. Anything else is waste of time and precious energy as
inflated followers list never made anyone rich.
In other words, you're better off connecting with smaller
groups and building relationships with a few people at a time while letting your social influence grow
naturally to the point where it reaches critical mass.
The best tweeps are those who have
200 followers, follows 20 - 30 twitters, has been using the same twitter account for at LEAST a full year, and
makes 1 or 2 tweets a day consistently than following a "copycat" whose sole intention is to spam the hell out of
it's 10 thousand followers.
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