The Four Facebook
Social Marketing Commandments
None of these Facebook commandments are "gospel" (no pun
intended), but they are required if you want to explode your social media marketing traffic using Facebook as
a gateway to a booming online business.
FB Commandment #1: Thou Shalt Have A Powerful
Profile
Facebook profiles are not judged by the words that are said,
but by what it does for the reader.
Does it MOVE them emotionally? Do they feel CONNECTED to you in some way? Do they share a COMMON goal with
you? Are they in the same PROFESSION as you? Does it make them CURIOUS? Does it make them ASK questions? Does it PISS them
off, or does it make them SMILE?
And more importantly... do they believe they can get value
out of their association with you and in what way can you make a difference in their
lives?
If you answered "no" to 5 or more of those questions,
chances are your profile needs a serious upgrade to make it worth your time.
FB Commandment #2: Thou Shalt Have Videos And
Photos
Why? Because people can't get enough of them. It's true that
people probably look at themselves more than anyone else they know, but the 2nd most viewed person are
they're friends and family.
To get a little more exposure, tag your friends in the
photos (whether they are there or not) to let them know you're thinking about them.
Don't be shy and upload a few photos of yourself at the very
least. In the digital age it's unacceptable NOT to have at least 2 or 3 pictures of yourself up because cheap
digital cameras are to easy to come by.
FB Commandment #3: Thou Shalt Join Facebook
Groups
Because the more groups you join, the more exposure and
connections you create with people in your target market. This gives you authority and makes you accessible.
Start your own group and be a leader to increase your reach.
This creates serious leverage, because people in your group
generally trust you and they respect your opinions and therefore are likely to extend your reach to their
friends.
Finally...
FB Commandment #4: Thou Shalt Take Advantage Of
Facebook Wall
The easiest way to build your brand is to consistently post
new videos, tips, advice, articles etc. to keep your image in the public eye.
Respond to other peoples wall and give a meaningful response
to their messages. This makes them feel appreciated and will generally respond back which shows up on their
wall (generating interest in your profile).
I hope this guide has been of good value to you and your
online business. Facebook is by far the best gifts to mankind since the dawn of the computer and
Google.
Follow these 4 commandments and I'm
confident you will get the traffic you want, build the relationships you're looking for, and make the money you
need to pay your bills.
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