Succeeding with StumbleUpon
Most Internet marketers have heard of StumbleUpon but,
sadly, they don’t take advantage of its full potential. The majority limit themselves to sharing their own
content without taking the time to become part of the community, which usually leads to their shared links
being ignored or voted down. Subsequently, they think that the system doesn’t work or it’s only good for an
extra link and nothing more. However, StumbleUpon can be a great traffic source as long as you understand how
to take advantage of it.
Become Part of the
Community
The first thing you need to understand is that StumbleUpon
is a social bookmarking community. In other words, it’s a place where people share links to content they
found interesting and where people go to view content others have shared. It’s not a platform for you to
market your products. Well, not directly anyway.
The key to succeeding on StumbleUpon is to become part of
the community. You need to interact with the people who share the same interests as you do. You have to show
them your goal is to provide valuable content. Thus, it will mean that you have to search the Internet to
find interesting things to share, but the results will be worth it in the long
run.
By sharing content your prospects will appreciate, you will
build a reputation as a valued member of the community. This, in turn, will make people want to check out all
your links, giving you a great opportunity to share your own content, but only after you’ve built a
relationship with the other members of StumbleUpon.
You Need a Great
Site
You aren’t going to have much success on StumbleUpon with a
site that’s solely geared towards selling. You need to have valuable content that people will find useful and
interesting. Otherwise, people won’t share your content and they might even vote it down, which means it will
end up being ignored at the bottom of the list.
Additionally, you want to make sure people return to your
site after they’ve seen it once, because it increases the chances of you making a sale. Thus, you need to
ensure you have updated your site frequently, preferably every day. Yes, it will require some effort on your
part, but it will pay off as more and more people visit your site and your income
increases.
StumbleUpon can be a great traffic source, but only if you
are willing to put the time and effort in to become part of the community. Otherwise, you’re wasting your
time. Fortunately, it’s not hard to become a valued member of the community, because all you have to do is
share content you find interesting and since you’re probably reading something every day online, it won’t be
that hard to do.
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