Pinterest Marketing Tips for
Advanced Users
If you’ve been using Pinterest as a marketing tool for some
time, you probably already know the basics. You know how to create a good pin and how to create good
pinboards. However, there’s a lot more that you can do on Pinterest to enjoy the best marketing results. The
following are some helpful Pinterest marketing tips for advanced users that will help you boost your
marketing efforts even more.
1 – Start trying to find out what brings you the most comments, likes, repins and referral
traffic on Pinterest. This can be done by taking a look at both your site traffic stats and your Pinterest
profile. You want to analyze how everything is performing for you. Try doing some testing to find out what times
of day and what days of the week seem to provide you with the most audience engagement and the best traffic to
your website. This will only help you to hone your Pinterest marketing
techniques.
2 – Try letting your followers get involved in your Pinterest account. It can be fun to
create some specific boards where your fans can add videos, photos and more. This helps you to engage more with
your followers, letting them know that you are a real person. It also helps them feel appreciated and included.
It’s easy to create a board and then allow certain people to post on it. This will also help add some diversity
to your boards.
3 – Keep track of the trends that occur on Pinterest. This can be done easily by checking
out the Popular area on the Pinterest home page. Start doing some research to see what things were becoming
popular with pinners at the time. As you notice trends, you can start integrating them into your own marketing
campaign. Staying informed on the trends will help you keep your pins relevant so they offer the best
results.
4 – Work to become a good source of information on Pinterest. Being successful on Pinterest
requires more than just posting a few pretty pictures once in a while. It’s important to show that you offer the
best news in your niche. Take time to find new resources and offer great information on your boards as well.
When people realize that you offer great information, you’ll find that your following sees incredible
growth.
You can do so much with Pinterest if you’re willing to do a
bit of work. More advanced techniques can really pay off, so make sure you start using a few advanced
techniques once you become familiar with Pinterest. You’ll be surprised at the great results these helpful
techniques can offer you.
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