Keywords and Domain Names: What They Have in Common
Reselling domain names can be a highly lucrative business,
as long as you understand it. Buying a bunch of domains without doing any research and hoping they will sell
is a sure-fire way of losing your investment and abandoning your new venture. As with any business, you
really need to understand how domain speculation works before you jump in feet
first.
As you can imagine, one of the most critical aspects of
domain reselling is choosing the right domain name. In domain speculation, domains are your products. This
means that you need to find products people want to buy and while there are many strategies you can employ,
one is likely well known to you, namely keyword research.
Think like an Internet
Marketer
If you’ve spent even a little time online researching
internet marketing, you’ll likely already know that a critical aspect to succeeding is finding the right
keywords. If you find high traffic keywords with low competition, then you are set because ranking highly in
the SERPs will be very easy. So, what does this have to do with reselling domain
names?
Consider who your target market is made up of. You won’t be
targeting solely traditional businesses but also people who are attempting to establish online businesses.
And since one of the most important principles of SEO is to have your main keyword in your URL, this opens up
a host of opportunities for you.
Using the various free keyword research tools available
online, you can look for keywords that have a lot searches but low competition. Generally, it’s a good idea
to target product categories as these types of searches indicate that people are close to buying. IN other
words, these are the types of keywords internet marketers will be targeting and if you can find a few terms
with low competition and register these domains as TLDs, you will not have a hard time making a
profit.
Yes, it will take time and some effort to do the research,
find the domain names and register them. But, you want to make money, right? Then you are going to have to
put the work in, especially considering this one of the easiest ways to profit from domain
names.
Where to
Start?
If you have no idea where to come up with ideas, then you’ll
be glad to know that nothing is easier. All you have to do is visit sites like Amazon or EBay as they give
you all the statistics you need. Pick the most popular products and get started. If you want to maximize your
profits, consider starting with high-end, expensive products as they offer higher commissions, meaning that
you will likely be able to get more money for the domain names in question.
However, it is recommended that you check before registering
a domain name to ensure you aren’t infringing on a company’s trademark.
You can make a decent return on selling domain names and
doing proper keyword research can help you pick some great domains that will sell
quickly.
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