Do NOT Read This
Article Marketing Tip...Unless You Want To Make Money
There's one lesson I want you, an article marketer, to
totally understand:
Take everything you've read, studied, watched or listened to
about article marketing with a grain of salt.
In article marketing, different niches need different
approaches for it to be profitable for you. If it were as simple as "copy n' paste", everyone would be doing
it -- AND making money.
You really do have to know your target audience and what
style they respond best to if you want a successful article-marketing career. For example, if I were writing
an article about fighting diabetes or cancer I would take a more serious tone with that
audience.
Keep in mind your not writing for yourself. Writing for
yourself doesn't make you money, but writing for other people with your target buyer in mind "does". Learn
how to put your self in their shoes before you put a single word on the computer screen. Think like you are
your own customer.
I agree with you, it would be awesome if there was a
"one-size-fits-all" article marketing plan, but then I wouldn't be telling you the truth about the realities
behind what it takes to make this marketing strategy work for you.
If you look around long enough, you'll notice articles at
EzineArticles.com with bland and boring articles and resource boxes (call-2-action). For this person, in this
niche and with that topic -- it works, going against traditional thinking that the articles need to be
exciting and mind-blowing.
They don't. At least, not for some niches
anyway.
You have to test everything before you jump in the lake.
Before you swim across you need to train your body to withstand hypothermia and deal with exhaustion. You
need to make it on the other side of that lake successfully, in the same way you have to approach your
article marketing.
Testing will give you the honest results you need to find
out what works for your niche.
That's why I recommend all my students to stick with
ONE niche, master it, before going for another one because great niches do not
all think alike.
It's common to use the "FREE
REPORT" device to drive leads, but what if your niche could care less about a free report and
want to buy the solution to their problem -- now?
Again, you don't really know what your niche wants or needs
for you to speak to them in their language. When you accomplish this, you can dominate it with a series of
well placed articles that get massive amounts of traffic, sales, and attention.
Back to Communication is Content
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