Video Marketing Tips to
Seize Your Audience's
If you want to succeed in video marketing, you will need to
learn how to create compelling videos that appeal to your audience. To do this, you should study the experts
who came before you. The following tips should help you create compelling videos your prospects and customers
always respond to.
Don't bore your audience to death, keep your message short,
sweet and simple. Deliver your message and that's it. Your audience will appreciate you for it and you'll be
more likely to get them to view your videos until the very end.
Don't Just Read the Words
Some video marketers choose to put words on the screen and
just read along, hoping that the audience will follow accordingly. Actually, this causes people to tune out.
Why read the screen when they can listen or vice versa? Instead, mix it up and force your audience to listen
and watch at the same time.
Learn From the Competition
The best way to stay ahead of the game is to watch
competitor videos, take away what works and use that information to make your video marketing pieces even
Look at the tags your competitors are using to ramp up their
video view counts. By using the same tags, you can hopefully attract some of those competing views to make
your videos even popular.
Don’t Play Favorites
Do you only upload your video marketing pieces to YouTube?
If so, you are seriously hindering your audience. Instead, post your videos to Vimeo and other video sharing
sites to double or triple your exposure.
Make Your Videos Useful
The people watching your videos should get something from
them. Whether it's the latest tips and tricks, updates or a lesson on the latest techniques, your audience
should come away feeling as though they gained something from your
Once your videos are published to YouTube, Vimeo and other
sharing sites, start publishing them on any social networks you may have joined. Your friends and followers
will then share your videos with their friends and followers if you've done your job correctly. Facebook,
Twitter and other social networks are perfect for spreading the word about your new hard-hitting video
Put these tips into action the next time you publish your
video marketing pieces online and you'll garner more attention, make more sales and earn far more revenue
than you ever did before.
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