The "Do Not Spam
Before I start, I know you’re curious to know what the term
"guidical" is or stands for.
It means "Guide Article" or "Article Guide". Technically,
this article is set-up as a rules of engagement playbook in less than 500 words. I promise I won't leave any
details out in helping you avoid the nastiest plague on the largest social network in the world
And you know the plague as "spam". It's the nasty delicacy
that comes in the can, and it's the bane of existence that gives social media marketers like you and I a bad
There was a time when Facebook was nothing, but a college
hangout. Now, it's grown to become a place where business professionals meet, partnerships are created, and
millions of dollars exchange hands through transactions. All of which is possible with the power of
Knowing Facebook is a place where fortunes can be made, it
makes sense to conduct yourself in a business matter that follows a certain "etiquette" that must be followed
at all times. A professional business person’s pet peeve is "spam". It’s something marketers like you and I
can't stand. It's like a roach that's head cut off, never dies. It's irritating and gets on your
It got worst over the years as the network social marketing
scene came into effect with "attraction marketing". Spammers are getting their information from other
spammers telling them to share their links with anyone and to cross your fingers and hope for the
They pitch their business opportunity wherever they can
(inboxes, statuses, friends walls, group posts, etc) and go on a 1 week marketing blitz that not only wastes
their time but frustrates marketers who pay the consequences of a bad image.
But here's the crutch: They honestly believe that the more
people who see their "stuff" the more traffic they get, and the more money they make. They try to implement
the Law Of Averages in a situation where it doesn't apply.
The reason why I wrote the "Do Not Spam Facebook" Guidical
is to give you a heads up on how to approach Facebook marketing so when you go to promote your products and
services, you're not bum rushed out the exit door.
If you treat Facebook right and with a little respect you'll
be rewarded by the Facebook gods, mistreat the system and it will punish you like a switch off a tree branch.
With a bit of effort Facebook can generate you thousands from all the free traffic you get from loyal
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