10 Tips for Better LinkedIn
If you want to succeed with LinkedIn marketing, it is
important to become familiar with the site and get used to all the new features and nuances that can help you
reach out to more people, advertise better and boost your reputation in your field. To help you achieve all
of the above and more, here are ten tips to help get you started on your upcoming LinkedIn marketing
1. Create A Compelling Headline
When compared side by side with a competitor, your headline
should draw the attention and the click. Your headline should showcase your experience, expertise and keyword
all in one tight little package. Get this one right and you will enjoy far more profile views than anyone
else competing against you.
2. Upload a Professional
Your photo should be professional and should adequately
represent you or your business. If you don't have any professional photos of yourself, consider hiring a
professional photographer. It will be well worth it.
3. Upload Your Resume, CV, and Letters
Your resume is already optimized with your skills, education
and experienced placed forefront and center. Upload this information to LinkedIn and supercharge your profile
by showing that you are the best in your field.
4. Expand Your
Take advantage of all the ways LinkedIn allows you to expand
your network. Let the site search your email account address books, enter email addresses manually, request
introductions from others and let LinkedIn recommend others you may want to connect with. Don't just blanket
expand your network. Be a little choosy, but do try to expand your network with quality professionals every
chance you get.
5. Follow Your Competitors
Don't be left in the dark about what your competitors are up
to. Follow companies and professionals and use LinkedIn Signal to keep up-to-date with the latest happenings
within your industry.
6. Use LinkedIn
LinkedIn allows you to put various applications on your
profile that will boost your profile's effectiveness and overall image. For instance, Box.net allows you to
put downloadable content on your profile, Google Presentations allows you to host videos on your profile, and
that is just two of them.
With LinkedIn Events, or the Events app, you can announce
your events and blast that announcement to everyone in your professional network. Do you have a product
launch, seminar or webinar coming up? Make sure everyone knows about it using these exciting new LinkedIn
With LinkedIn Answers, you can showcase your expertise and
help others with their problems, which will help provide you with a big boost in your
It is always a good idea to keep up with the latest
happenings on LinkedIn. You never know when a new feature will be added that will help to boost your profile
or image. Keep up-to-date with LinkedIn and always stay two steps ahead of any
LinkedIn Groups allow you to mingle with other professionals
and experts in your field. On a social network for professionals, this is where things truly get social. If
you want to reach out more, connect with more like-minded people and make a difference on LinkedIn, join a
few groups and enjoy the ride.
For more expert tips on how to take your
LinkedIn marketing campaigns through the roof, visit [Insert URL
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